200,549 POTENTIAL CUSTOMERS RECEIVE YOUR ADVERTISING MESSAGE EACH WEEK
Springs Values: Optimum market coverage — every Wednesday. Springs Values covers the city with delivery to all Gazette non-subscribers through zone-specific direct mail. This full-color wrap delivers your advertising message and/or inserts to 200,549 potential customers every week. Zoned distribution is an effective, cost-efficient way to combine your inserts without overlapping your investment. With inserts, you can concentrate your coverage on specific neighborhoods and target individual Colorado Springs zip codes.
One Wednesday Gazette combined with Springs Values has a net reach of 79% of total households.
El Paso and Teller County households. Wednesday Gazette refers to home delivery and single copy circulation. SpringsValues refers to direct mail circulation. Source: Wednesday Gazette and SpringsValues from Gazette Circulation Department, December 2012. El Paso and Teller County household count from Nielsen PrimeLocation 5.0.0, December 2012.